Organic Marketing
Organic Marketing is an SEO-focused growth agency helping businesses scale through organic search, content, and long-term performance strategy.
The project was delivered in cooperation with the digital content marketing agency Provic.lv, translating SEO strategy and content direction into a clear, functional, and professional web presence.
Overview
- Role
- UX/UI Designer — design & WordPress build
- Timeline
- Nov 2025
- Collaboration
- Provic.lv (content strategy & SEO)
- Tools
- Figma · WordPress · Elementor
Scope
My responsibilities
- Led UX/UI design and website implementation for Organic Marketing, translating SEO positioning and content strategy into a structured, user-friendly website.
- Created wireframes and page layouts to define information hierarchy and content structure before visual execution.
- Defined the visual language, including typography, color palette, iconography, illustrations, and social media assets, ensuring consistency across digital touchpoints.
- Built a responsive, production-ready website in WordPress using Elementor, and collaborated closely with Provic to align design decisions with content strategy and business goals.
Solution
Design Solution
The Organic Marketing website was designed to communicate the company’s expertise in SEO and organic growth through a clear, content-first digital experience. The focus was on structure, readability, and credibility — essential for a performance-driven SEO brand.
The design emphasizes strong information hierarchy and modular sections, allowing complex SEO services and value propositions to be presented in a clear, scannable way.
Foundational visual elements — typography, color palette, iconography, and supporting assets — were defined for consistency across touchpoints, while the final site was built in WordPress with Elementor for flexibility and maintainability.
Solution
Key Pages & Content Structure
Key pages were designed to clearly explain Organic Marketing’s SEO services, approach, and expertise. Content was structured to guide users from understanding the value of organic growth to exploring services and initiating contact.
Layouts prioritize readability and clarity, supporting long-form SEO-focused content while maintaining clear navigation and focused calls to action.
Craft
Responsive Design & Implementation
The website was designed to perform consistently across devices, ensuring usability and clarity for both desktop and mobile users. Responsive behavior was considered throughout the design process to preserve hierarchy and content flow at all screen sizes.
The WordPress implementation delivers a production-ready, scalable website that supports future iteration and content evolution.
Proof
Outcomes
- Delivered a complete UX/UI design and production-ready WordPress build for an SEO-focused business, providing a clear, credible, and visually coherent digital foundation.
- Established a consistent visual language across the website and supporting materials, strengthening brand recognition and professionalism.
- Designed structured, content-first layouts and visual hierarchy that clearly communicate complex SEO services, improving readability and clarity for prospective clients.
- Aligned the design closely with Provic’s content strategy and delivery process, enabling a smooth handoff for final deployment and ongoing use.
This project delivered a clear, content-driven website design that supports Organic Marketing’s SEO-focused positioning and long-term growth.
